Business

How to Maintain Customers during and after a Move -

How to Maintain Customers during and after a Move

Changing your business location poses significant challenges. If not managed properly, a move can disrupt clientele, which can result in a dip in customer satisfaction and a reduction in foot traffic. To avoid this disruption and maintain existing customer relationships, use the following moving tips. Update your online presence: Many businesses maintain an active online …

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TOPMARKETINGSTRATEGIES

Top Marketing Strategies for Start-Ups

Effective marketing efforts are born from clear strategies that target specific marketing objectives. A start-up needs to make people aware of the company and its products and services and should focus on tactics that provide broad visibility. If yours is a B2C company with offerings aimed at local consumers, place ads in local directories or …

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IN THE DIGITAL AGE DON’T FORGET TO DOCUMENT

In the Digital Age, Don’t Forget to Document

As your small business grows, it’s important to make and keep hard copies of essential documents. Not only are certain records required by the IRS and other regulatory agencies, but it’s also important to codify your company’s processes, protocols, and strategies, and to store records of intellectual property. Areas where hard-copy documentation is especially crucial …

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SIMPLE STEPS TO A SIMPLIFIED FINANCIAL FORECAST

Simple Steps to a Simplified Financial Forecast

Operating a small business is like a hike in the woods where the trail is mostly familiar, but sometimes referring to a compass is key. The entrepreneur’s compass is the financial forecast. These projections guide you in the course you want to take. And when the path twists you in a different direction, the forecast …

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WHERE IS HOME SWEET HOME FOR YOUR BUSINESS

Where Is ‘Home Sweet Home’ for Your Business?

Finding the perfect office space can be a challenging process. It is important to consider all factors of each space and the impact of those factors on the future success of your growing business. To determine what space will best meet your business needs, focus on three key areas. Location: For some businesses, location is …

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